Our story · Jasmine, Founder, age 17
Success is in the details.
Notoble started with a 17-year-old, a stack of broken notebooks, and one stubborn belief: success is in the details.
“I've been passionate about stationery since elementary school, but I always noticed that most designs felt uninspired and fell apart after just a few weeks.”
Jasmine, founder of Notoble
Hi, I'm Jasmine. I started Notoble because American notebooks felt uninspired, and they fell apart almost as fast as I could fill them. Inspired by the innovation of Japanese stationery and the craftsmanship of European journaling brands, I set out to make notebooks truly built for students.
Notoble was built using feedback from hundreds of students, through interviews, polls on TikTok and Instagram, and real-world testing. The Kickstarter campaign was fully funded, and just before launch the project got a follow and repost on Mark Cuban's Instagram Stories, which helped us reach even more students.
Notebooks should be tools for a student's success, not failure. Notoble is made to look and feel good, because success is in the details.
Built for how you actually study.
Every Notoble is small-batch, student-designed, and made to last the whole semester.
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